Available Reports

With Walla’s comprehensive reporting, you can turn raw data into clear actions—driving growth and delighting clients every step of the way

Welcome to Walla’s reporting suite—your single source for real-time insights into every aspect of your business. Whether you’re running one studio or overseeing a multi-location franchise, our built-in reports help you:

Spot trends in sales, memberships, and client behavior
Optimize schedules for classes and appointments
Track performance at the corporate, location, and individual levels
Export and share data in seconds for stakeholder updates

Spot trends in sales, memberships, and client behavior

Optimize schedules for classes and appointments

Track performance at the corporate, location, and individual levels

Export and share data in seconds for stakeholder updates

All Available Reports

Below is a quick reference to every report we offer, followed by a breakdown of which reports are included in each Walla software tier.

💰 Financials

Keep your revenue streams healthy and transparent.

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Report Name

What It Shows

Sales

Net sales over any period (daily, weekly, monthly).

KPIs

Core metrics like average order value and conversion rate.

Retail

Point-of-sale transactions and product-level details.

Payouts

Payout history and timing from your payment processor.

MRR

Trends in Monthly Recurring Revenue.

Recurring Plan Payments

All automatic charge attempts, successes, and failures.

Transaction Export

CSV export of every transaction for detailed auditing.

Gift Card Sales

Purchases, redemptions, and outstanding balances.

📑 Plans

Track how clients move onto—and off of—your membership plans.

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Report Name

What It Shows

Cross Visits

Clients visiting multiple locations or services.

Plan Gain / Loss

Net change in subscriptions over time.

Plan Retention

Renewal rates and active client percentages.

Active Plans

Current plan enrollments with headcounts.

Intro Offers

Uptake and redemption rates for trial or intro packages.

Plan Cancellations

When and why clients cancel their plans.

Plan Cancellation Requests

Pending cancellation requests awaiting action.

Admin: Locked Plans

Plans locked from edits or cancellations.

👥 Clients

Understand individual behaviors, payment health, and marketing performance.

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Report Name

What It Shows

First Purchase

Each client’s first plan or product purchase.

First Visits

Date and details of every client’s first check-in.

Visits by Client

Full visit history per client.

Expiring Cards

Clients whose payment methods will expire soon.

Account Balance

Outstanding credits or charges on client accounts.

Marketing Automation

Performance of your email/SMS campaigns.

Left on Waitlist

Clients still waiting for class or appointment spots.

Admin: Tag Actions

How often your team applies or removes client tags.

Admin: Frequent Automations

Most-triggered automated workflows.

📅 Classes

Optimize scheduling, instructor performance, and capacity utilization.

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Report Name

What It Shows

Class Analysis

Enrollment, attendance, and revenue by class type.

Class Attendance

Daily or weekly attendance counts for each class.

Class Utilization

Percentage of booked vs. available spots filled.

Class No-Show / Late Cancel

No-shows and late cancellations per session.

Teacher Ranking

Instructor performance by attendance and revenue.

Upcoming Bookings

Future class reservations at a glance.

📆 Appointments

Manage one-on-one services with clear attendance and revenue insights.

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Report Name

What It Shows

Appointment No-Show / Late Cancel

Missed or canceled appointments over time.

Appointment Revenue

Revenue generated from individual services and packages.

Upcoming Appointments

Scheduled appointments within your chosen timeframe.

Corporate (Franchise-Level) Reports & Fees

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Report Name

What It Shows

Fee Summary

Custom franchise fees over any chosen date range.