---
title: Plans Dashboard | Walla Support Center
description: plans dashboard
---

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June 10, 2026

# Plans Dashboard | Walla Support Center

The Plans & Subscriptions Dashboard is a comprehensive analytics tool within the performance platform that provides studio owners with deep insights into membership plan performance, utilization rates, and subscription trends.

### Overview

The Plans & Subscriptions Dashboard enables data-driven decision making for pricing strategies, plan optimization, and revenue growth through detailed plan-level analytics and AI-powered recommendations.

### Why it matters

Studio owners currently lack comprehensive visibility into their subscription plan performance, creating several critical business challenges:

- **Limited Plan Performance Insights**: No centralized view of which plans are driving growth vs. causing churn, making it difficult to optimize plan offerings
- **Utilization Blind Spots**: Cannot easily identify underperforming or underutilized plans that may need pricing adjustments or discontinuation
- **Revenue Optimization Challenges**: Without clear plan-level metrics, studios cannot make informed decisions about pricing, plan structure, or promotional strategies
- **Intro Offer Effectiveness Unknown**: No clear measurement of how intro offers convert to full memberships and their impact on overall plan performance
- **Operational Inefficiency**: Manual tracking of plan performance across different systems leads to incomplete data and missed optimization opportunities

**Solution:** Walla has built a centralized dashboard with all Plan related key datapoints so alert and display that the business is on track with their goals or not.

### Requirements

**AI-Powered Insights**

- "Real Talk" Recommendations: AI-driven suggestions for plan optimization, pricing adjustments, and performance improvements
- Trend Identification: Automated detection of performance patterns and seasonal trends
- Performance Alerts: Proactive notifications about underperforming plans or utilization issues

### **Metrics Cards**

Everything on this page is based on active plans count. If the plan is paused at any time in the month, it needs to be excluded

- Plans gained (new subscriptions)

    - Does not include intro offers
- Plan losses (cancellations/expirations)

    - Does not include intro offers
- Net plan growth

    - Plans gained - plans lost
    - Does not include intro offers
- Intro Offers sold
- Conversions (previous month)

    - Number of intro offers that were purchased AND converted to a plan in the same month listed above
- Conversions (rolling)

    - Number of intro offers that were purchased in the last 3 months and converted to a plan to date

### **Plan Utilization by type**

Based on active plans. If the plan is paused at any time in the month, it needs to be excluded

**Unlimited Plan Performance**

*Everyones who’s last completed cycle and put on the profile and then store it to then show on the plan performance page*

- Timeframe should be based on month unlimited

    - Average visits per unlimited member

          - Based on goals
    - Total Unlimited Plans

          - Based on goals
    - Underutilized plans

          - Based on goals “How many times do you expect someone to visit on an unlimited plan”

 

**Limited Plan Performance**

- Timeframe should be based on cycle for limited

    - Average plan usage %

          - Based on goals
    - Total Limited Plans

          - Based on goals
    - Underutilized plans

          - Based on goals

            Timeframe should be based on cycle for limited

**Plan Trends Visualization**

- 6-month historical data with line charts

    - Plan gains
    - Plans lost
    - Net growth

**Intro Offer Performance**

- Monthly intro offer sold compared to converted

    - Conversion rate percentages

**Active Plans count**

- list of all active plans

    - Number of those plan in use (existing active plans)
    - Monthly Revenue brought in from those plans

<https://242669311.hs-sites-na2.com/create-a-new-class-plan-or-intro-offer-walla-support-center?hsLang=en><https://242669311.hs-sites-na2.com/plan-types-amortized-in-sales-and-mrr-reports-walla-support-center?hsLang=en><https://242669311.hs-sites-na2.com/understanding-plan-types-used-in-the-mrr-report-walla-support-center?hsLang=en><https://242669311.hs-sites-na2.com/kpis-report-walla-support-center?hsLang=en><https://242669311.hs-sites-na2.com/appointments-dashboard-walla-support-center?hsLang=en>

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